Red Arrow Electrical Distribution Case Study

The Challenge

Red Arrow Electrical Distribution is a manufacturer and distributor of lighting and electrical products to the wholesale industry. They have been working on their brand, targeting a new market with their products. Part of their strategy to achieve this was to move to a new premises and a refurbishment of their reception area to provide their channel partners and prospective new channel partners with a ‘wow’ factor that would demonstrate their new business direction.

Our Solution

Our team of AV experts met the team at Red Arrow to discuss the problems they were having and to find the perfect solution to their issues.

We believed that our indoor LED video wall would be the perfect solution for what they needed.

We manufactured and installed a 3360mm x 1920mm (16:9) P2.5mm Pitch LED video wall in the new reception area of their new distribution centre.

The team at Red Arrow have full remote control of the display with multiple source inputs being available and in conjunction with our in-house Content Management System (CMS) they are able to schedule client and visitor specific content to provide them with a welcome to remember. AlphaCMS allows the team at Red Arrow to create content, instantly update what is displayed on the screen, and even schedule content for when they have visitors arriving.

The Outcome.

Red Arrow Electrical Distribution now have a 330mm x 1920mm indoor LED video wall in their reception area, which creates the wow factor for their visitors.

This has helped them to re-invent their brand and appeal to a new audience.

They are enjoying having the flexibility to update the content at the click of a button, meaning they can create and schedule specific content for visitors to their distribution centre as well as creating the ‘wow’ factor.

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